After working in the furniture industry for 15 years, Bo and Alison Robbins decided to establish their own brand of quality home furnishings. They brought this idea to life in 2009 and called their start-up Fusion Furniture. Today, the brand boasts 450,000 square feet of manufacturing space, a new 200,000 square feet factory in progress, and 500+ dedicated employees. All these resources are used for producing quality American-made furniture at a value price.
To accelerate their way to leadership in the industry, the brand owners opted for services of CGIFurniture. They wanted to try the most innovative ways of product promotion so they ordered photorealistic CG silos, lifestyle images, 360° views, and videos. Our team loved the collaboration with Fusion Furniture as it involved working with stunning designs and having a lot of creative freedom. The brand owners, in their turn, got a variety of top-notch marketing materials for several promo campaigns. Let’s see what kind of visuals came out as the result of this project and how Furniture Fusion used them!