3D Rendering for Upholstered Furniture
Show every fabric, every configuration and every module of a seating program without upholstering a single sample for the camera. One 3D model becomes lifestyle scenes, silo shots and close-ups, with the weave, stitching and cushion behavior matched to your product references and material samples.
Trusted by leading product brands
One model, every option
Show every fabric, module and configuration
Approved 3D models take any cover without a reshoot. The same chair, the same camera: only the upholstery changes.
Fabric and leather covers
What we render
Every seat in your program, in context
From a single hero sofa to a full modular system in every cover you offer.
Sofas & sectionals
Full-size seating staged in real rooms: proportion, seat depth and how the piece sits against a wall or floats in a space.
Armchairs & accent chairs
Single pieces shot the way a catalog needs them: clean silhouettes plus styled scenes that give the chair a room to live in.
Modules & configurations
The same system rebuilt as corner, chaise or island layouts, so a shopper sees the configuration they are about to order.
Fabrics, stitching & legs
Macro views where the decision happens: weave, tufting, piping, seams and the leg finish under raking light.
Featured case
A seating program rendered across every cover
Palliser
Palliser needed catalog and ecommerce imagery for upholstered collections that ship in dozens of fabric and leather options. Photographing each cover was never realistic. We modeled the frames and cushions once, built the covers as materials, and rendered the range from the same scenes, so every option is shown at the same angle, in the same light, and a shopper can compare them honestly rather than imagining the difference.
Upholstery work in practice
What we delivered for seating brands
Three recent projects, with the brief, the deliverable and where the imagery went.
Living Style: Upholstery in Real Rooms
Sofas and armchairs modeled from the maker's specifications and staged in interiors, with fabric close-ups that carry the texture at catalog scale.
Octane Seating: Marketing Imagery at Scale
Recliner and theatre seating rendered for campaigns and product pages, including configurations and finishes that were never physically built for a shoot.
EQ3: Ecommerce-Ready Furniture Imagery
A consistent visual set for an online catalog: clean product shots for the grid and lifestyle scenes for the pages that need context.
Portfolio
Upholstery projects from our portfolio
Real client work: sofas, sectionals, chairs and the fabrics that decide the sale.
3D Interior Visualization of Classic Living Room with fittings Rendering
3D Interior Visualization of trendy fittings
3D fittings Rendering and Visualization of Outdoor Patio
3D fittings Rendering of Outdoor Patio SceneHigh-Quality 3D fittings Rendering of a Woven Chair
3D Interior Visualization of Cozy Living Room with FireplaceHow it works
From frame drawings to finished imagery
You send what the factory already has. We handle modeling, materials, scenes and delivery.
Brief & input files
Share frame drawings or CAD, exact dimensions, the cover list with fabric samples or scans, and references for the look you want. A project manager sets the job up on our CGI CRM.
Geometry & clay approval
We model the frame, cushions and seams with real construction logic and send grey clay renders. Proportion, seat depth and cushion behavior are approved here, before any fabric work.
Fabrics, leather & light
Weave, pile, sheen and leather grain are built from your samples, then the scene is lit so the material reads the way it does under showroom light.
Covers & configurations
Every cover and layout is applied inside the approved scene with the camera unchanged, so the range compares cleanly across the catalog.
QA & delivery
Each image is checked against your specs and delivered in the crops your PDPs, dealer materials and campaigns need. Approved models stay in your asset library for next season.
CGI CRM
All work happens on our CGI CRM
Your projects, feedback and finished assets live in our portal, not in an email thread.
Briefs, feedback and approvals
Set tasks, comment directly on renders and approve versions. Every decision stays attached to the image it belongs to.
Reusable asset library
Approved models, materials and scenes are stored and reused, so the next collection starts from what is already built.
Project history and delivery
Versions, results and final files in one place, available to your whole team whenever a catalog or campaign needs them.
Content formats
Everything an upholstery launch needs
All formats come from the same 3D assets: built once, reused everywhere.
Silo product renders
White-background shots of every sofa, sectional and chair, ready for PDPs and catalogs.
Lifestyle furniture scenes
Seating styled in real interiors, with the light and setting your campaign calls for.
Close-ups and feature renders
Seams, piping, stitching and cushion volume, shot close enough to touch.
Fabric and finish variations
Every cover, leg and configuration rendered from the same approved model.
360 product views and animation
Spins and short videos that show modules, mechanisms and comfort in motion.
AR and configurator-ready assets
GLB and USDZ models prepared for AR previews, visualizers and configurators.
One provider
From one 3D asset to every sales channel
The same upholstery models support every channel your team sells through.
Ecommerce product pages
Consistent silo and lifestyle sets for every SKU page.
Catalogs and lookbooks
Print-ready imagery organized by collection and cover.
Dealer and retailer materials
Complete visual kits your retail network can reuse.
Marketplaces
Listing-ready sets sized and framed to marketplace specs.
Advertising and social media
Campaign creatives cut from the same scenes.
Showrooms and sales presentations
Large-format graphics and screens without a photo shoot.
See what our clients say
Always a pleasure to deal with in my experience. Good communication and understanding of the brief, and great output.
Not only does CGI work hard to earn your business, they also work even harder to make sure that you are happy. They have really spent a lot time creating an efficient, streamlined process for your projects and it shows in their end product. I'm looking forward to kicking off another project with them.
This company are brilliant, very helpful and professional in their services.
Working with CGIFURNITURE has been an outstanding experience from start to finish. Their team consistently delivers high-quality renderings with incredible attention to detail, professionalism, and speed. They are true experts at what they do, bringing our ideas to life in a way that exceeds expectations every time. Their communication is seamless, turnaround times are impressive, and the final results always elevate our products. It’s rare to find a partner that combines talent, efficiency, and reliability so well. We highly recommend CGIFURNITURE to anyone looking for top-tier rendering services.
Worked with this company on multiple rendering projects and the experience has been consistently solid. Communication is clear, turnaround time is reliable, and the attention to detail is exactly what you want when it comes to product visuals. They understand design intent well and execute without needing excessive back-and-forth. Would definitely continue working together.
We really enjoy working with CGI. They always respond quickly and accurately, are flexible, and simply a great group of people to work with.
FAQ
Answers to common questions about upholstery rendering
What do you need from us to start?
Frame drawings or CAD, exact dimensions, your cover list with fabric samples or high-resolution scans, and reference photos of an existing piece if you have one. Physical samples help most with pile and sheen: the way velvet or bouclé catches light is what we match first.
Can you render every fabric we offer?
Yes, and from the same scene. Once the frame is modeled and the shot approved, each cover is applied as a material with the camera and lighting unchanged. That is what makes an options page usable: the customer compares covers, not photographs taken months apart.
Will the cushions look real, not computer-perfect?
Cushion slump, seam pull and fabric drape are modeled deliberately, because that is what separates a believable sofa from an obvious render. We tune it against your reference photos during clay and material approval.
Can you show modular configurations?
Yes. A modular system is built as parts, so corner, chaise and island layouts are assembled from the same approved modules. New configurations later cost a fraction of the first render, because the geometry already exists.
Do the same assets work for AR and configurators?
The models are built so they can be optimized for AR previews and online configurators without re-modeling. The geometry and materials approved for your imagery are the same ones that drive the interactive experience.
How long does a first project take?
It depends on how many frames and covers are in scope and how complete the input files are. After the brief you get a schedule with clay approval, materials and delivery milestones, so imagery lands when your catalog or launch needs it.
What image and 3D file formats do you deliver?
We provide web-ready and print-ready images in the required resolutions, along with animation, 360-view and interactive assets when included in the project scope. Source 3D files and specific delivery formats can be agreed on before production begins.
How much does upholstery rendering cost?
Cost depends on the number of frames, the number of covers and the formats you need. Our price list breaks down each project type with average costs and example results, so you can plan the budget before talking to us: or book a demo and we will estimate your specific range.
Product Rendering Price List
All types of product CGI projects, their average costs and examples of results: plan your upholstery imagery budget in one download.
Book a demo
Schedule an upholstery CGI demo
See how upholstery CGI works for your program: real results, the process, and pricing.
- See seating projects we have delivered for brands like yours
- Get a cost estimate for one sofa or a full cover range
- Learn how free corrections and the asset library save budget
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