Leading brands know that video presentation is the most effective way of storytelling when it comes to product promo. It combines visual, sound and text which makes it informative and entertaining at the same time. But what if your company can’t afford to hire a filming crew and organize the shooting process?
Launching marketing and promo campaigns, manufacturers and sellers may spendthousands of dollars on photo shoots. They order and transport prototypes, renta photo studio with backdrops, hire a crew of photographers, stylists, andassistants – the list goes on and on. And if in the end brand marketers get badimages of products for […]
Product marketing requires first-class images which means a significant investment of money and time. Here, furniture manufacturers and sellers face two options – either use conventional photography or life-like 3D visualization. Butwhat is realistic rendering, and how economically advantageous it is?
It’s always up to marketers and manufacturers if they want to use photos or CGIrenderings for marketing campaigns and product promo. Some turn to photographersfor high-resolution photos because they doubt the quality of 3D rendering. Butthe problem with photos is that a photo shoot is an expensive endeavor – first,you need […]
The key reason why most manufacturers and retailers switch to 3D rendering for bathroom promo imagery is that it is a time – and money-saving solution. With CGI at hand, they can forget about photo shoots forever. To get product images, they order 3D visualizations from a 3D rendering studio. In turn, CG artists create a[…]
Furniture manufacturers and marketers need 3D models at all stages of productdevelopment – from its design to marketing and promo. What they usually don’tknow is that there are different types of 3D models depending on the productdesign’s complexity.
Effective promo campaigns for bedroom furniture require lots of product pictures. After all, different marketing channels need diverse imagery – images of all product designs on a monochrome background and cozy room sets, close-upviews and group shots, etc.
Most of the marketers and manufacturers don’t know anything about CG software, 3ds Max plugins and addons, even if they use CGI. Sure, it’s not their job to make 3D renders in the first place. However, furniture brands and shops need product 3D images and have to communicate with a 3D rendering studio when ordering […]
Just a decade ago, when manufacturers and marketers needed product photos, theyhad no other option but to arrange old-school photo sessions. For that, theyproduced all the samples first, then transported them to a photo studio andspent several days to shoot the whole collection. No need to say, such endeavorstook tons of […]
When ordering product 3D models from CG artists, manufacturers, and marketers expect to get the highest quality 3D objects and scenes. However, often it’s bad texturing with seams and twisted patterns that gives away an amateur 3D modeler. Although it’s not about 3D texturing software, it’s mostly how a CG artist uses it.
Discover how CGI can replace traditional photography, reduce content costs, and speed up product launches, all in a single 30-minute call.
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Format
A focused 30-minute video call, tailored to your product category and content goals. Led by a CGI expert with experience in your industry.
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