3D Product Visualization Technology
for Mozart-Bett
Mozart-Bett is a German company that produces high-quality beds. The brand pays special attention to the materials and structure of the frame to make its products as comfortable as possible. They also customize the bed depending on the parameters their customers provide.
The Mozart-Bett marketing team needed product images to showcase all the benefits of the beds in stock. For this reason, they contacted CGIFURNITURE at the start of 2022. The marketers ordered updated 3D models, texturing, as well as lifestyle images. Let’s see what they got as a result!
All-Around 3D Product Visualization for Mozart-Bett Beds
Showcasing the structure of the brand’s beds helps to prove their quality. That is why the Mozart-Bett team wanted to get pictures that would demonstrate the intricate layering of their product. To fulfill this requirement, our CG specialists modeled all layers of the bed. Then, they textured each layer to show different quality materials used within one product. Lastly, they rendered the result in several views on a neutral background.
Lifestyle 3D Visualization for Products in Context
To help customers imagine Mozart-Bett products in their bedrooms, the company’s managers needed some eye-catching lifestyle images. They sent us detailed requirements for interior designs they’d like to see in 3D renders. Our 3D artists created stylish scenes, incerted beds in them and rendered the result in 4k with morning and evening lighting.
Detailed 3D Product Modeling in Different Configurations
The main purpose of the models ordered by Mozart-Bett was demonstrating bed design options. Each model showed a new layer of the bed such as a base, mattress, topper, and blanket with pillows. Our 3D artists modeled every item in all possible configurations, textured them, and rendered the results on a simple background. After that, they glued and looped all the renders in a .gif format. On top of that, our team has started working on a 3D configurator for the brand’s bed.
The Variety of CGI for Mozart-Bett Promo Campaigns
All 3D visualization projects that we’ve done for Mozart-Bett resulted in a variety of beautiful images for different marketing channels. Different views work perfectly for product detail pages, allowing customers to examine the quality and design options of beds. Lifestyles, in their turn, are ideal for ads, catalogs, and social media since they catch the attention of prospects with ease.
