Novare is a young, innovative furniture brand founded in 2019 in the US. The company has developed a one-of-a-kind robotic technology that became the basis for its unique products — accessible wall cabinets. At first sight, they look like regular cabinets. However, they don’t just stay in one place. When needed, Novare cabinets can move downwards as much as 3 feet, bringing their contents within arm’s reach. That allows people of all ages and abilities to safely reach and use kitchen cabinets, garage storage, closet shelves, and so on.
To visualize how their product would function, the brand contacted our studio to help them create 3D storage furniture animation. During this collaboration, our experts at CGIFurniture produced three videos. These animations depict the cabinets in real-life settings and showcase how they work. At that point, the furniture had not been produced yet. So, the CG videos were particularly helpful in studying the product’s motion and mechanics. Also, they were used to communicate the concept vision to engineers who then created the first physical prototype.
Now, let’s take a look at the animations themselves!