CGI Furniture Blog
Find out how to improve a product business with 3D rendering and modeling
- CGI Services
What Is 3D Modeling for Furniture Business: 5 Biggest Benefits
What is 3D modeling? It is an industry-wide term for a variety of computer graphics. It can be applied to many industries but in this article, we will focus on the benefits of 3D modeling for furniture businesses.
- CGI Services
Lifestyle Shots: Top 6 Types and Benefits for Furniture Catalogs
Lifestyle shots in a catalog are one of the most effective ways to expose the product’s benefits and, thus, boost sales immensely. A monochrome wall or a simple sheet of paper as a standard studio background for product photos cannot satisfy a picky customer anymore. Now they want to see how well this particular furniture […]
- CGI Services
How to Use 3D Product Modeling Solutions for Outstanding Promo Visuals
Today, we are living in an image-driven world. Consumers rely heavily on visuals when making purchase decisions and few things can add more impact than 3D product visualization. It provides modern marketers with a set of indispensable tools for product promotion and advertising. By providing an immersive experience, 3D product visualization is able to boost […]
- Product Marketing
3D Product Advertisement: 5 Most Effective Ideas to Start Your Campaign
The rise of 3D technology has led to a huge shift from traditional advertising methods, such as printed ads, commercials and billboards, to more advanced forms of digital marketing.
- CGI Services
E-Commerce Product Video: 5 Ways It Helps Your Promo Campaign
Video is everywhere. It has quickly become the format of choice for everything from creating entertaining content to advertisements. People love to watch and share videos on social media platforms like Instagram, YouTube, TikTok, and Facebook. They are the preferred medium when it comes to getting information before purchasing something online.
- CGI Studios
3D Modeling Image References: What 3D Artists Are Looking for in Them
Professional 3D artists know that creating a 3D model is not an easy task. There are so many elements at play, from the texture of an object to the way it looks in different lights. To create a lifelike representation of something, they need to study the product thoroughly and grasp its nature.
- Benefits of Product CGI
Product 3D Rendering for Email Marketing: 6 Eye-Catching Features
Do you want to make your email marketing campaigns more effective? If so, then one thing you can start with is upgrading your visuals. Since customers have only so much focus when browsing through promo offers, yours need to instantly grab their attention. And if you want to achieve that without breaking the bank, you […]
- Product Marketing
Types of Marketing Channels Furniture Retailers Use
Marketing encompasses a huge range of tactics, business models, and channels. Nowadays, furniture retailers use a variety of marketing platforms to advertise their products and services. The 5 most popular types of marketing channels are search engine marketing, email marketing, social media marketing, online advertising and content marketing.
- CGI Services
Augmented Product Model: 5 Benefits for Ecommerce Promo
The use of AR technology in business is predicted to grow significantly over the next few years. The economic potential of the use of AR has become obvious not only to large companies but also to small and medium-sized businesses. In the B2B segment, 3D AR models of products are gaining momentum due to their […]
- CGI Services
Photoreal CGI: What It Takes to Produce Top-Quality Renders and Why Furniture Brands Need Them
The capabilities of a professional 3D visualization studio allow for creating mind-blowingly photoreal CGI for any product marketing purpose. But why is that important for furniture manufacturers? Because ultra-realistic visuals play a key role in swaying an online shopper’s decision in favor of a purchase. Thanks to such high-quality CGI, the customer can fully appreciate […]
- CGI Studios
3D Modeling and Texturing Services: Why Choose a Professional CGI Studio
Product 3D is one of the most efficient ways to ensure a furniture manufacturer or marketer gets stellar visuals that can be used in all stages of work. From 3D models which allow you to play around with the new designs, to beautiful promotional materials, 3D can cover all the bases. However, choosing a contractor […]
- CGI Services
What Is Product Visualization and Why You Should Invest in It for Your Furniture Business
To stay relevant and competitive, companies need to find new ways to differentiate their products and communicate with customers. The furniture industry is constantly evolving and changing. Product visualization has quickly established itself as one of the most profitable and effective digital marketing tools available to retailers and marketers today. Many sellers, however, fail to[…]
- Product Marketing
Brand Stretch vs Brand Extension: Definition, Methods, and Differences
Successful brands require careful management and thoughtful strategy. If you’ve ever wondered how to grow your business in a competitive environment, stretching and expanding your brand can help. Both methods allow companies to capitalize on existing brand equity, enter new markets, and increase profits. However, they are entirely different ways to grow your brand.
- E-commerce Trends
Amazon 3D Product: 360° vs AR for Furniture Listings
Furniture is a significant category on Amazon, and the furniture industry is undergoing unprecedented growth and a digital transformation. More retailers look for new and trending ways to improve the online buying experience for their customers. If you sell furniture on Amazon, you probably already know that adding an Amazon 3D product view to your […]
- Software Overviews
Programs for Texturing 3D Models that only the Best 3D Artists Use
Product 3D modeling becomes increasingly popular in furniture manufacturing and marketing. A far more flexible and accessible tool than traditional prototyping and photography, 3D provides manufacturers, retailers, and marketers with high-quality visuals suitable for all their needs. As demand rises, so are the requirements for the professionalism of a 3D rendering company. Skills, experience and […]
- Product Marketing
PDCA vs DMAIC: What to Choose for Project Improvement
Statistics suggest that about 70% of projects failed, despite the high technical quality and the high level of dedication from team members. There are many factors that come into play but if you look at the root cause, it’s usually an issue with project management or the methodology which was used to tackle […]
- CGI News
Best Amazon Product Images: 5 Ways They Boost Listings
Amazon is one of the most successful online stores in history. There are more than 300 million active Amazon Prime members in the U.S. alone, and many of them go to the site at least once a week to shop for something new. It’s challenging for Amazon sellers to stand out from the crowd on […]
- Product Marketing
Phygital Marketing: What It Is and How It Is Changing Retail
Symbiosis of the physical and digital world creates many new opportunities for marketers. Phygital marketing is a holistic, customer-centric approach to marketing. It blends the physical and digital touchpoints to create an omnichannel customer experience.
- Product Marketing
Creative Lean Marketing: How to Apply It to Your Product Promo
The tremendous demand for furniture products results from the rise of e-commerce and the spread of innovation. Approximately $720 billion will be spent on furniture worldwide by 2028. But what exactly made the industry flourish? In this article, we break through creative marketing strategy based on the principles of Lean. Our CGI company provides tips, tricks, […]
- CGI Services
3D Photo Montage in Furniture Visualization: How It Works
With the help of 3D photo montage, furniture manufacturers can have pictures of their products placed in beautiful interior CG settings. That eliminates the need to build costly sets for live photoshoots and transport heavy furniture between the studio and the warehouse. On top of that, the montage technique makes it easy to produce multiple […]
- CGI Services
3D Modeling Texture Resources: 5 Places to Find Samples for a Project Brief
Photorealistic images are the best way to show off your product designs. Finding texture samples for visualizing them will give you a better idea of what your final product will look like once rendered in 3D. When you require quality texture resources, finding ones that fit your needs and style can be challenging.
- CGI Services
Close-up Renders: 5 Reasons You Need Them on a Product Listing Page
Product shots are the primary way to showcase the merchandise both in printed catalogs and online. There are various types of images to choose from. More often than not, the manufacturer goes with a silo as a primary visual asset. They do give a general impression of a product and create a sense of consistency […]
- CGI Trends
3D Product Customization: 5 Industries that Make the Most of It
Letting customers design their own products is the ultimate treat a brand can provide. The overall concept isn’t new, but modern technologies allow companies to make the personalized shopping experience even better. In the past few years, 3D product customization has taken many industries by storm. And it’s definitely here to stay.
- E-commerce Trends
Lean Product Marketing: What You Need to Know
Product marketing is a multi-stage process. Like in manufacturing, there are value-creating and non-value-creating activities. To speed up your product development process and boost your business’s efficiency, it is wise to adopt the Lean approach. Lean is a tried and tested methodology used for manufacturing. Over the years, it has been adapted to marketing, becoming […]
Answers to common questions
Resolving your questions before we begin
What industries do you work with?
What is product rendering, and how does it work?
How do I start a 3D rendering or animation project with you?
Will I be able to preview and approve drafts before final delivery?
Can I request revisions during the project?
Can you match my brand’s lighting, style, and mood in the renders?

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