LAMVIN is one of the most prominent manufacturers of architectural and industrial soundproofing products in the US. The company provides a customized acoustically sound environment. It features a few product lines:
- SONIC – Custom Fabric Wrapped Wall and Ceiling Panels, Baffles and Clouds;
- HUSHTONE PET-Felt Walls, Baffles, Clouds, Lighting and Room Dividers;
- SONIC DESIGN FORM – 3D Fabric Wrapped Wall and Ceiling Panels, Baffles and Cloud.
- SONIC TIMBER – Custom Wood Textured Wrapped Wall and Ceiling Panels, Baffles and Clouds.
As a manufacturer of acoustical products, highlighting the acoustical benefits of LAMVIN’s products is paramount and something not always achievable through still imagery or product literature. To that end, the managers at LAMVIN engaged CGIFurniture to create silos, lifestyle 3D renders, and animations of a couple of products. The collective goal was to effectively showcase the products as separate construction elements easily incorporated into stylish interiors, and leverage animation capabilities to convey how the products could be used and installed.
Want to learn how such a variety of CG visuals were created and how LAMVIN used them in marketing? Read on!