3D Modeling & Rendering for Furniture Designer: Troy Smith's Custom Pieces

Luxury Sofa 3D Model
  • Irma Prus
  • 📅 Aug 13th, 2025
  • ⏱ 1 min read

Troy Smith is a famous Canadian Designer and one of our oldest clients. Each design he sends us takes our breath away, but this collection positively blew our minds with its impact and beauty.

The Designer wanted 3D models that would reflect the aesthetics of his masterpieces – luxury materials, sensual textures, exclusive craftsmanship, attention to detail, vibrant colors.

Most importantly, cgi needed to convey the soul of every piece – its mood, uniqueness and timeless appeal. This was a welcome challenge for us, and we loved every minute of it. But you can see it for yourself: take a look at the 3D models we’ve created!

Photoreal Furniture Textures

Our focus was that each color make a statement, and each texture be an experience. As a result, these colorways have distinctive personalities. Our 3D artists provided the client with top-quality 3D texturing services in order to achieve such visual impact and realism.

This exclusive chair is a sheer perfection. We have shown it from different angles for the viewers to appreciate its every creative detail. This way, online customers will see exactly what they are buying and fall in love with it anew with every 3D rendering.

High-end Furniture Rendering for Marketing

The 3D renderings were used for product advertising campaign. Social media, selling platforms, the brand’s official website – the exclusive art pieces looked stunning everywhere.

3D furniture visualization and rendering of contemporary sofas and tables, showcasing bespoke 3D furniture modelling and photorealistic product rendering.
3D furniture visualization of bespoke chairs and sideboard, featuring high-quality 3D rendering and modeling for interior design.
Product CGI for Instagram
Irma Prus

Article by

Irma Prus

Content Writer, Copywriter

Irma loves writing marketing copy and articles about CGI, advertising, and interior design. In her free time, she enjoys learning the French language and culture, watching Doctor Who, and reading fictional detectives.

Services used in this project

What we delivered – and how to get the same for your brand

3D Modeling ServicesUsed in this project

3D Modeling Services

Accurate 3D models from your CAD files, drawings or photos, ready for renders, AR and web 3D viewers.

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Silo 3D VisualizationUsed in this project

Silo 3D Visualization

Clean white or gradient-background renders that make every detail stand out for catalogs and e-commerce.

Learn more
3D Product Rendering ServicesAlso available

3D Product Rendering Services

Photorealistic renders of any product for listings, ads and catalogs, built from your CAD files, drawings or photos.

Learn more
3D Furniture RenderingAlso available

3D Furniture Rendering

Silo shots, room scenes and close-ups for furniture collections, with every fabric and finish shown from one model.

Learn more
360 Product PhotographyAlso available

360 Product Photography

Let visitors explore the product online with interactive 360° spins crafted by our commercial 3D rendering services.

Learn more
3D Animation for Social MediaAlso available

3D Animation for Social Media

High-impact CGI videos for product launches, reels and ads, created by our team, with no video shoots required.

Learn more
3D Texturing ServicesAlso available

3D Texturing Services

Hyper-realistic surface replication, from wood grain to fabric weave, surfaces that take your breath away.

Learn more
AR 3D Modeling ServicesAlso available

AR 3D Modeling Services

Let customers place products virtually into their homes before buying, with game-changing AR-ready assets.

Learn more
3D Modeling ServicesUsed in this project

3D Modeling Services

Accurate 3D models from your CAD files, drawings or photos, ready for renders, AR and web 3D viewers.

Learn more
Silo 3D VisualizationUsed in this project

Silo 3D Visualization

Clean white or gradient-background renders that make every detail stand out for catalogs and e-commerce.

Learn more
3D Product Rendering ServicesAlso available

3D Product Rendering Services

Photorealistic renders of any product for listings, ads and catalogs, built from your CAD files, drawings or photos.

Learn more
3D Furniture RenderingAlso available

3D Furniture Rendering

Silo shots, room scenes and close-ups for furniture collections, with every fabric and finish shown from one model.

Learn more
360 Product PhotographyAlso available

360 Product Photography

Let visitors explore the product online with interactive 360° spins crafted by our commercial 3D rendering services.

Learn more
3D Animation for Social MediaAlso available

3D Animation for Social Media

High-impact CGI videos for product launches, reels and ads, created by our team, with no video shoots required.

Learn more
3D Texturing ServicesAlso available

3D Texturing Services

Hyper-realistic surface replication, from wood grain to fabric weave, surfaces that take your breath away.

Learn more
AR 3D Modeling ServicesAlso available

AR 3D Modeling Services

Let customers place products virtually into their homes before buying, with game-changing AR-ready assets.

Learn more