Established in 1962, Dorel Industries Inc. is a leader in Juvenile and Home segments with trend-setting, innovative products. Dorel Juvenile’s powerfully branded products include global juvenile brands Maxi-Cosi, Quinny, and Tiny Love, complemented by regional brands such as Safety 1st, Bébé Confort, Cosco, and Infanti. Dorel Home markets a wide assortment of both domestically produced and imported furniture products in North America. Since the brand has so many companies under its umbrella, it is always in need of powerful marketing materials.
To get product visuals for all their platforms, the brand managers contacted CGIFURNITURE. Several companies under the Dorel Industries umbrella needed a variety of furniture images with a white background as well as atmospheric lifestyles. High-quality 3D rendering allowed Dorel Industries to present its home furnishings to prospects on different marketing channels — e-commerce websites, catalogs, social media, and so on. Want to see the results of this collaboration? Let’s get to it!