How to Empower an In-House CGI Team

Some furniture manufacturers choose to outsource 3D visualization, while others employ in-house CGI teams. The latter often consider an outsourcing 3D rendering service provider as nothing more than direct competition. But it couldn’t be further from the truth. In fact, remote CGI studios are trustworthy allies to in-house specialists.

For instance, you might need more experts and more resources for your projects. Sure, you can hire 3D artists full-time, but they’ll have nothing to do in-between the tasks. Outsourcing providers, on the other hand, are available to you exactly when you need them. At any moment, you can have a whole team, or even several teams of 3D artists working on the 3D visualization of your next furniture collection.

Here’s another example — a design change happens just days before the catalog needs to be ready. In this case, you can call upon an army of seasoned professionals and get drop-dead gorgeous results right on time. Moreover, you can be sure that everyone will love how smoothly you run things. The designers, the marketing director, and your in-house team members who got a good night’s sleep and had a productive, stress-free day as a result — all of them will appreciate your decision to delegate some of the workloads to the pros.

Just think about it. A professional outsourcing provider of 3D rendering service develops and perfects its business processes over the years of working with countless designers and manufacturers. Furthermore, a studio like that invests in top-tier human and technical resources, which an in-house CGI team cannot afford in most cases. But partnering up with a remote provider, they can fully enjoy those benefits.

So, how exactly does an outsourcing 3D rendering company empower in-house 3D artists? Let’s see what you get by working with one!

#1. Get the Renders Ready Ultra-Fast with a Render Farm

A render farm is a cluster of interconnected computers that all work together simultaneously to complete a task, namely — the rendering of CG images. Compared to a single machine, a render farm is a lot more powerful. That means you can get high-quality 3D renders much faster.

Naturally, buying and maintaining all the equipment for a render farm is a costly endeavor. And if you don’t need it on a daily basis, there’s no point investing in it. Instead, when you need a batch of top-notch CG images ASAP, you can always rely on 3D rendering for outsourcing.

#2. Save on Pro-Grade Software for Product 3D Rendering

For an in-house CGI department, buying professional programs and plug-ins for 3D rendering can be quite expensive. And, most likely, not all of those will be used every single day. An outsourcing 3D product modeling and visualization service provider, on the other hand, uses pro-grade software all the time. Plus, it has all the scripts that are necessary for the optimization of work in such programs. The latter includes Autodesk 3ds Max, Corona Renderer, Lumion, Substance Painter, Marvelous Designer, ZBrush, Solidworks, Blender, AutoCAD, Adobe After Effects, Adobe Photoshop.

So, when you delegate your tasks to an outsourcing provider of 3D rendering service, just specify the software you want them to use if you need the result in a certain format.

#3. Reduce Spendings on Recruiting and Onboarding CG Artists

The process of recruiting and onboarding highly skilled 3D visualization specialists is tedious and expensive. Moreover, it’s completely unnecessary! Because you can always contact an outsourcing 3D rendering service provider and get a full team of professionals at your disposal, including project and client managers, a team lead, and an art director.

Remote 3D rendering companies have lots of experts in various areas of CG, like 3D modeling, visualization, animation, and motion design. Moreover, those specialists are already used to working together, so their workflow is ultra-efficient. So why bother spending time and money on recruiting and onboarding so many 3D artists? You can just reach out to a trusted team of professionals at any moment and get amazing CG visuals.

Meanwhile, your in-house CGI department can focus on compiling project briefs, giving notes, and accepting results. On top of that, the budget you saved on recruiting extra employees can now be used to step up your marketing game. For instance, you can invest more in advertising, 3D assets, testing new promo channels, improving the skills of your existing employees, etc.

#4. Organize Communication with an Online Platform

Now, you might be wondering if working with an outsourcing 3D rendering service provider will be compatible with your workflow organization. And we’re here to tell you that it definitely will. In fact, such practice will only improve the way you manage your projects and store your files.

The thing is, an outsourcing CGI studio specializes in remote work. That means they have their brief templates and perfectly running processes ready to tackle any assignment. Moreover, they have a CRM, or customer relationship management system. It’s an online platform that allows having all the project data organized and always at hand.

Now, how does it work in practice? At CGIFurniture, we have developed our own custom platform called CGI CRM. There, you have all of your project information, including the scope of work and attached files, such as technical drawings, references, CAD models, and intermediate results. At any moment, you can go to your project tab on the online platform and see all the information related to a particular assignment. Also, you get your own client card that has all of your standard requirements, as well as unlimited cloud storage for your files.

Examine case-studies of CGI projects to see real examples of using 3D technology for marketing purposes.

See our case studies